On August 5, 2023, the third season of peak fans Festival was successfully held in Jinjiang second sports center. Xu Jinnan, chairman of peak, and Xu Zhihua, CEO of Peak, joined hands with NBA star Wikins, powerful actor Wu Lei, Li Yuelu, speaker of peak women’s basketball, and many mogul guests, such as wild ball Emperor and Fujian village BA champion pool store team, together with peak silk on the spot, we enjoyed a fan-specific party.
Xu Jingnan, chairman of peak group, came to the scene to give a speech to fans Festival and announced the opening of fans Festival. Xu Jinnan said in his speech that peak should create an international brand for Chinese people and make consumers all over the world feel the comfort and pleasure that Chinese high-tech products bring to their work and life.
Xu Zhihua, CEO of Peak Sports, shared various stories of Peak’s growth with peak. Brother Hua thanked all pickies for their support, saying that the scale of pickies fans Festival is increasing and the number of guests is increasing, but the only thing that remains unchanged is the support of all pickies. It is precisely because of everyone’s support and expectation that peak can continue to grow.
Wu Lei, Wikins and Li Yuelu are in the same frame, and the interaction between peak spokesmen is very bright.
This year’s peak fans Festival, the guest lineup is unprecedentedly strong. Peak Basketball spokesperson Wikins, Peak brand global spokesperson Wu Lei, peak women’s basketball spokesperson Li Yuelu for the first time, becoming one of the biggest highlights of this Fans Festival.
Li Yuelu took the lead in the show and shared with you the feeling of participating in peak fans Festival for the first time. Wikins, who has started China travel activities in Shenyang, Zhengzhou, Guangzhou, Xiamen and other cities, shared the feeling of participating in China for the first time. Frankly speaking, fans are too enthusiastic, his symbolic smile conquered the whole audience again. Wu Lei became the global spokesperson of Peak brand in this Fans Festival.
The interaction between the three picker spokesmen and the box for the first time is very effective. Wu Lei teaches Wikins Chinese martial arts on the spot, and Li Yuelu teaches the two to take photos in three consecutive times, wikins let everyone know the way NBA Warriors players greet before playing. The contrast was instantly full, and the fans responded very enthusiastically.
In the final part, the three incarnated as “peak pet fans ambassador” and sent exquisite gifts to the whole peak fans to surprise the fans on the scene.
Peak’s new product is amazing, Wikins’s latest combat boots released
This year’s peak fans Festival, the new product release is also impressive. AW2, talent 1 generation two new combat boots appear in a very dazzling way. When the special shoe box equipped with combat boots is turned on, the internal light of shoe box instantly attracts the whole audience’s attention.
AW2 supports, bursts, and stability. It combines Peak’s top technology and innovative “sandwich” midsole structure. It is a veritable technology performance monster. The talent Generation 1 adopts different peak techniques in both the front and back palms, which can help players finish the end more flexibly and will be the favorite of the Terminator in the future.
There is no doubt that the two shoes are integrated with a number of peak core technologies, and fully consider the different basketball styles of users, so as to fully protect the players’ ankles.
In addition to basketball suit, brother Hua also sent Wu Lei the design draft of the exclusive sports product “the first day” for him, calling on all young people to break out of the ground like Wu Lei and make their strength go up!
On-site peak silk is very enthusiastic, and the atmosphere of the program is super good
When entering the fans festival scene, you can immediately feel the strong festive atmosphere. Peak specially set up clock-in and sign-in devices and cartoon doll models at the entrance, and fans went forward to clock-in one after another to gain a full sense of participation.
In addition, the peak product booth set for all peak Silk also attracts attention. All kinds of peak Black technologies have a panoramic view, attracting a lot of fans to experience and take photos.
In addition to the hot show, peak also sent another surprise gift to all fans-[the state is extremely coming to the peak]]. The competition invited the powerful brand wild ball Emperor and the 2023 Fujian village BA champion pool store team to have a dialogue. All kinds of tossing three points, nail board large hat, and rapid counterattacks were frequently staged, triggering a wave of cheers and screams from the audience. Quanzhou’s local culture is also indispensable. The traditional lion dance in southern Fujian also surprises fans.
Grasp consumers’ emotional needs and eliminate the distance between brands and fans
Peak fans Festival is an important platform for dialogue between peak and fans. Peak CEO brother Hua once said, “state is not the key to our success, but the user is”. Thus, what peak has always valued most is to give users a sense of participation and respect to meet their needs.
In the big gathering of peak fans Festival, peak actively integrated into the life circle and social circle of consumers in a way of great participation, drawing the distance between them and becoming good friends with consumers.
No matter what kind of surprise changes there are in the content of fans festival, focusing on fans and meeting the personalized needs of fans have never changed, and this year is the same. Through peak fans Festival, we can see more brand stories written by peak and fans in the future.